Top 5 Communication Apps in Bulgaria: Q4 2023 Performance

In the fourth quarter of 2023, the top 5 communication apps in Bulgaria showcased varied performance trends across downloads, revenue, and active users. Here's a detailed look at each app's metrics:

Messenger Throughout Q4, Messenger maintained a consistent weekly download rate, peaking at approximately 23.3K in the final week of December. The weekly revenue saw fluctuations, starting around $50 at the end of September and ending at $52 in December. Active users remained stable with a slight increase, reaching about 1.6M by the end of the quarter.

WhatsApp Messenger WhatsApp Messenger experienced a steady increase in weekly downloads, peaking at around 14.2K in the last week of December. Revenue remained relatively stable, with minor fluctuations, ending the quarter at $15. Active users showed a slight increase, fluctuating around 1.1M to 1.2M throughout the quarter.

Rakuten Viber Messenger Rakuten Viber Messenger saw a notable increase in weekly downloads, reaching approximately 19.3K by the end of December. Revenue showed a significant upward trend, peaking at $842 in the final week. Active users, however, saw a slight decline, ending the quarter at around 1.5M.

Telegram Telegram's weekly downloads remained relatively stable, with a slight peak at 10.1K in early October. Revenue showed a positive trend, ending the quarter at $1.2K. Active users remained steady, hovering around 335K throughout the quarter.

Snapchat Snapchat experienced a steady increase in weekly downloads, peaking at about 10.8K in the final week of December. Revenue showed a significant upward trend, reaching $1.2K by the end of the quarter. Active users also saw an increase, peaking at approximately 736K in the last week of December.

For more detailed insights and data, visit Sensor Tower.